Small Business Ideas & Small Business Marketing: Blogging to the Bank 2.0 a review

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July 5, 2007

Blogging to the Bank 2.0 a review

A little over year ago a guy called Rob Benwell launched an e-book called Blogging to the Bank. A couple of days ago he released an update of that book. This article is a review of Blogging to the Bank 2.0 I don't have the first version to make any comaprisons

First impressions.
61 pages of real content with, little enough filler. The layout and graphics are clear and purposeful
The book is aimed at taking somebody who knows almost nothing about blogs and giving them a decent appreciation of how to set up a money earning blog using WordPress. Without giving the game away I think he succeeds. Automated WordPress Blogging users will be accustomed to running more sophisticated sites than those that Rob trains his readers to build but there is plenty here to follow and learn from. I think this is true in terms of an appreciation of the basic principals behind the sites that we build in the LAMMs program.

Blogging to the bank covers the right issues and in the right order, Rob kicks off with marketing research which rightly comes before even considering how to build the website. He moves through setting up domains and hosting accounts through building, content, optimising, site promotion using Web 2.0 sites such as Squidoo for traffic building and promotion and ends the blueprint by covering how to outsource work and building out oneâ€™s blog empire.

Appendixes introduce more advanced techniques, these appendixes are more of an eye-opener than an in-depth how-to guide to the subjects of getting extra revenue from your sites, advanced SEO and even selling the e-book as an affiliate. (I guess thatâ€™s where I come in.)

Click here Blogging to the Bank 2.0 Review, for more information on the bonuses beng offered with Blogging to the Bank and the rest of this review.

Posted by David at July 5, 2007 6:52 PM