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December 6, 2007
The Secret To Attracting Hungry Prospects To Your Network Marketing Business
Author of The Renegade Network Marketer, Ann Sieg, has literally forced the network marketing world to sit up and take notice of the message she's blasted out to the MLM world.
Sieg is also attracting some heavyweight interest and has earned the admiration of several big name online entrepreneurs. One of those is Ken Evoy, of Site Build It! fame and they recently teamed up to push the message of using pre-selling as a vital business and relationship building strategy in MLM.
Pre-selling is a powerful tactic used by many of the most successful internet marketers online. As a network marketing tactic, it has been used in the past in the off line world however, only a few have really understood the concept.
Ken Evoy, who has tremendous respect within the online marketing community and who stands as a pillar to budding entrepreneurs has been an exponent of pre-selling for nearly a decade online.
Make a study of the most successful people online and you'll soon discover those who are literally swimming in success are those who understand the concept of pre-selling.
By incorporating it into your Renegade Network Marketer activities, it will be a catalyst for healthy conversion analysis on your websites.
Here's how Ann recently described pre-selling:
"The frame in which someone views a message has more
of an impact on their decision than the message itself."
In a nutshell, it's not the actual sales letter or phone call you make which will clinch the sale but how you warmed up your prospect in the lead up phase.
This is very powerful stuff. Converting prospects to distributors becomes a lot easier once you understand the concept of pre-selling. The easiest way to lose a prospect is to hit them straight up with your sales pitch as soon as they've opted onto your mailing list.
Why not hit them up with useful training material and information instead. Provide them with a wealth of value and you'll soon thaw out any resistance or suspicion they may first have.
The process is not a one or two email affair; it takes time but oh how it's worth it in the end. You will have shown your prospect that you know your business and they will more than likely want to be a part of the business opportunity you're involved in.
If you've read the Renegade Network Marketer, then you understand the power of this concept as a network marketing prospecting tool.
Posted by David at December 6, 2007 7:21 PM
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